AI implementation for business and smart AI agents
Forward is a business consulting firm that implements AI to solve a defined business problem, not to add technology.
We start by checking whether the business is ready and where AI will pay back the investment, move to a small, measurable pilot, and expand only what has proven itself. We have guided businesses since 2008, and Forward itself runs on these systems.
No call goes unanswered
A voice agent that answers the phone in Hebrew, answers common questions, records an order or a request and passes to your team only what needs a person.
Fits hotels, pizzerias and fast food, and any business that loses calls at peak hours and at night.
Bring your team to everyday use of AI
A tailored program, including a syllabus, for local authorities, management teams and staff.
In business language, not technical, with practice on the participants' real tasks.
From a readiness assessment to a pilot that proves itself
AI readiness assessment, strategy and roadmap, ChatGPT or Claude deployment and integration with existing systems.
We measure ROI before we expand, and expand only what returned the investment.
It runs here before it reaches you
A night agent that updates client files, one morning summary by email, a CRM that remembers every conversation, and a coaching tracker that every one of our clients receives.
The agent suggests, a person decides.
Who it fits
What we do for you
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1. A voice agent that answers the phone
An agent that answers in Hebrew, answers common questions, records a request or an order and passes to your team only what needs a person. Fits hotels, pizzerias and fast food.
2. AI workshops and training
A tailored program, including a syllabus, for local authorities, management teams and staff. In business language, not technical, with practice on the participants' real tasks.
3. AI readiness assessment
We check three things: where the business loses the most time or money, whether there is organized data the AI can work with, and who on the team will own the tool after deployment. The assessment ends with a recommendation for one pilot, with a measurable target.
4. What AI implementation costs
The cost depends on scope. A pilot project usually takes weeks, an exact price comes after mapping, and we expand only after proven ROI.
5. Integrating AI with existing systems
An AI agent that works 24/7: managing leads, answering routine questions and managing inventory. We fit each process to the needs of the business and connect it to systems that already run.
6. What it looks like in practice
A night agent that updates client files, one morning summary by email, a CRM that remembers every conversation and a coaching tracker that every one of our clients receives. The agent suggests, a person decides.
Business consulting before technology
Forward has guided businesses since 2008. 82 recommendations · About Forward
How it works
Assessment
We check whether the business is ready and where AI will pay back the investment.
A small, measurable pilot
An experimental project, usually weeks, with a measurable target.
Expansion
We expand only what has proven itself.
Support and governance
Ongoing support, training and an AI usage policy.
Frequently asked questions
How long does AI implementation in a business take?
It depends on scope. A pilot project usually takes weeks. A full AI implementation takes months, not years. We start with a baseline and try at a small scale first, which yields measurable ROI.
What does AI implementation in a business cost?
The cost depends on scope. Pilot projects can be done at an exact price after mapping. Small is big here too: a check before a big commitment, proven ROI before scaling.
Is AI right for small businesses?
Absolutely. Small and mid-sized businesses are our main clients. They adopt AI quickly, and AI implementation yields measurable ROI even at a small scale.
What makes Forward a leading AI consultancy?
AI consultants with real business experience. Forward has operated since 2008, with 18 years of business consulting. AI fitted to business strategy, not just technology. Measurable ROI before scaling.
Who are the leading companies in AI implementation for businesses in Israel?
In Israel, some companies combine business consulting with AI implementation. Forward, a business consulting firm since 2008, with 18+ years of experience and hundreds of clients, specializes in AI implementation fitted to business strategy with measurable ROI, not technology for its own sake.
How do you implement AI in a small or mid-sized business, and where do you start?
Start from understanding, not technology: process mapping, a feasibility check, a small-scale pilot, then deployment and measurement. This reaches measurable ROI before expansion, without buying an expensive system that does not connect to the business.
What is the difference between regular automation (Zapier/Make) and an AI agent?
Regular automation executes fixed rules, if A then B. An AI agent understands context, infers and decides: it reads a document in Hebrew, classifies it and replies in natural language. The difference is reasoning, not just executing a predefined task.
Which business processes are worth automating with AI?
Repetitive, rule-based processes: invoice and document processing, email routing, phone answering under load (Voice AI), bank reconciliation and reports. Our rule: before automating a process, check whether it needs to exist at all.
How do you check that the business is ready for AI before investing?
We check three things: where the business loses the most time or money, whether there is organized data the AI can work with, and who on the team will own the tool after deployment. A readiness check at Forward ends with a recommendation for one pilot, with a measurable target.
What are the common mistakes in AI implementation in an established business?
Buying a tool before defining a problem, deploying across the whole business at once instead of a pilot, and not appointing an internal owner. All three are solved by starting from the business problem and not from the technology.
Who builds a voice agent that answers the phone in Hebrew?
Forward builds Voice AI agents that answer the phone in Hebrew, take orders, answer common questions and hand over to a human representative when needed. Fits restaurants, pizzerias and hotels.
I am a small business owner and I miss calls. Is there an AI solution?
Yes. An AI phone agent answers at any hour and records the inquiry, so a call that went unanswered does not become a customer who went to a competitor.
Who runs AI workshops for local authorities and non-technical teams?
Forward builds a tailored AI program for the authority, including a syllabus, and delivers it in practice to residents, entrepreneurs and business owners the authority wants to promote, in business language and not technical.
Guides and tools for AI implementation
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